For those of you who missed out on this briefly-aired TV series of the mid-1980's, you have missed much.
Yes, the character Max Headroom began life as actor Matt Frewer in a headpiece (it was never a computer-generated image) in Coca-Cola commercials (in the U.S.; Max was a v-jay before that in the U.K.) ... but Max's popularity was quickly adopted for this amazingly prescient sci fi gem. The original pilot was produced in Great Britain but soon found an American audience.