USA TODAY でアメリカをよむコミュのUSA Today's Today News10/10

＊googleはいろいろな会社の買収を模索していたようですが
大物をgetしました。これを1年前に予想できた人はどこにも
いないだろう。

Google-YouTube deal joins Net search and video forces

http://www.usatoday.com/money/industries/technology/2006-10-09-gootube-usat_x.htm

A landmark in the future of media happened over a meal at Denny's.
Last week, as multiple offers swirled around YouTube, Google (GOOG) co-founder Larry Page and CEO Eric Schmidt met YouTube founders Chad Hurley and Steve Chen at a Silicon Valley Denny's.

"We discussed the possibilities and the excitement we both shared" for video on the Internet, Hurley says. "They have the resources to help us accelerate that."

この合併のねらいは？

Google is buying YouTube for $1.65 billion, the companies said Monday. The biggest force in search and Internet advertising is soaking up the biggest force in online video. But the combination means more than that.

これまでのメディアのあり方の流れがわかる重要な節目になる

The deal is part of a vision consistent across the technology and media landscape. It's the same vision that brought together YouTube and Google. Mass media — the gran
d media trend of the 20th century — is becoming personal media.

The Internet is making it possible for people to find and consume any song, TV program, video or movie anytime they want. That's because video content, from instructions on how to groom a poodle to clips from CBS' 60 Minutes, is increasingly available on the Net.

しかしそれだけではなくて

At the same time, cheap technology like video cameras and editing software is allowing just about anyone to create video content, adding ever more personal and esoteric media to the mix of offerings.

ということを可能にした。

大阪に旅行に　ではネットに載せられたビデオで見所を確認しましょう。なんてときにも便利

Planning a vacation to Osaka, Japan? Search and find all the home videos taken by tourists and posted on the Web. Music videos, news and movie trailers will all be there. A few hours before Google said it will buy YouTube, YouTube announced deals to legally put music videos from Universal and Sony BMG on its site, and news and sports from CBS.