開催終了「ビジネスロードテスト 新規事業を成功に導く7つの条件」
詳細
2007年08月26日 08:52 更新
グロービスでLondon Business SchoolのMullins教授（＝アントレの看板教授）が講演されます。お申し込みは下のリンクからお願いします。
http://
なお、LBS卒業生の皆さんは９月１０日に同様のイベントの案内が来ているかと思います。卒業生の方で万が一案内が届いていない方はメッセージください。
＜イベント内容＞
Globis Entrepreneurship Seminar
by Globis Capital Partners and Globis International School
Publishing Event
"Your Business Plan: The Road to Success"
「ビジネスロードテスト 新規事業を成功に導く7つの条件」
To celebrate the publication of "The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan " in Japanese, Globis Capital Partners and Globis International School present a joint seminar featuring Professor John W. Mullins of London Business School, the author of this book, as a special lecturer.
Date ： Friday September 7th, 2007
Time ： 19:00-21:30 (Registration begins at 18:30)
Place ： Globis Tokyo Campus
Published Book
「ビジネス・ロードテスト 新規事業を成功に導く7つの条件」
Original Book
The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Management; III(2004)), (Prentice Hall (UK) II (2006)）
Time Line
18:30 Registration
19:00 Opening speech
19:05 Discussion about entrepreneurship & venture capital market: Prof. John Mullins × Takaaki Hata (GCP Venture Capitalist)
19:20 Interactive lecture: Prof. John Mullins
20:50 Q & A
21:05 Reception / Networking
21:45 End
Fee
5,000 yen for non-Globis students,
4,000 yen for Globis students
Giveaway
The Book, 「ビジネスロードテスト 新規事業を成功に導く7つの条件」
Registration
Globis Students:
Please register through your student page or email gis@globis.co.jp
Non-Globis Students:
Please register through this form.
http://
If you do not understand Japanese, please send us your name, email address, and company name/position to gis@globis.co.jp.
＜ご参考：Mullins教授の経歴＞
Professor John W. Mullins
BA (Lehigh) MBA (Stanford) Ph.D (Minnesota)
Associate Professor of Management Practice in Entrepreneurship; Chair, Entrepreneurship Faculty
John W. Mullins is Associate Professor of Management Practice and Chair of the Entrepreneurship group at London Business School. He earned his MBA at the Stanford Graduate School of Business and a Ph.D in marketing from the University of Minnesota. An award-winning teacher, John brings to his teaching and research 20 years of executive experience in high-growth firms, including two ventures he founded, one of which he took public.
Since becoming a business school professor in 1992, John has published three books and more than 30 articles in a variety of outlets, including Harvard Business Review, the Journal of Business Venturing, and the Journal of Product Innovation Management. His research has won national and international awards from the Marketing Science Institute, the American Marketing Association, and the Richard D. Irwin Foundation.
John is co-author of "Marketing Management: A Strategic Decision Making Approach", 5th edition and "Marketing Strategy: A Decision Focused Approach", 5th edition. His trade book, "The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan" (London: Prentice-Hall/FT 2003), is the definitive work on the assessment and shaping of market opportunities.
John has consulted with and done executive education on three continents for a variety of organisations both large and small, including Roche Diagnostics, Time Warner Communications, the Eastman Kodak Company, Pumpkin Ltd., The Musicland Group, Montgomery Watson, Inc., the International Planned Parenthood Federation, and others.
http://
http://
なお、LBS卒業生の皆さんは９月１０日に同様のイベントの案内が来ているかと思います。卒業生の方で万が一案内が届いていない方はメッセージください。
＜イベント内容＞
Globis Entrepreneurship Seminar
by Globis Capital Partners and Globis International School
Publishing Event
"Your Business Plan: The Road to Success"
「ビジネスロードテスト 新規事業を成功に導く7つの条件」
To celebrate the publication of "The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan " in Japanese, Globis Capital Partners and Globis International School present a joint seminar featuring Professor John W. Mullins of London Business School, the author of this book, as a special lecturer.
Date ： Friday September 7th, 2007
Time ： 19:00-21:30 (Registration begins at 18:30)
Place ： Globis Tokyo Campus
Published Book
「ビジネス・ロードテスト 新規事業を成功に導く7つの条件」
Original Book
The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Management; III(2004)), (Prentice Hall (UK) II (2006)）
Time Line
18:30 Registration
19:00 Opening speech
19:05 Discussion about entrepreneurship & venture capital market: Prof. John Mullins × Takaaki Hata (GCP Venture Capitalist)
19:20 Interactive lecture: Prof. John Mullins
20:50 Q & A
21:05 Reception / Networking
21:45 End
Fee
5,000 yen for non-Globis students,
4,000 yen for Globis students
Giveaway
The Book, 「ビジネスロードテスト 新規事業を成功に導く7つの条件」
Registration
Globis Students:
Please register through your student page or email gis@globis.co.jp
Non-Globis Students:
Please register through this form.
http://
If you do not understand Japanese, please send us your name, email address, and company name/position to gis@globis.co.jp.
＜ご参考：Mullins教授の経歴＞
Professor John W. Mullins
BA (Lehigh) MBA (Stanford) Ph.D (Minnesota)
Associate Professor of Management Practice in Entrepreneurship; Chair, Entrepreneurship Faculty
John W. Mullins is Associate Professor of Management Practice and Chair of the Entrepreneurship group at London Business School. He earned his MBA at the Stanford Graduate School of Business and a Ph.D in marketing from the University of Minnesota. An award-winning teacher, John brings to his teaching and research 20 years of executive experience in high-growth firms, including two ventures he founded, one of which he took public.
Since becoming a business school professor in 1992, John has published three books and more than 30 articles in a variety of outlets, including Harvard Business Review, the Journal of Business Venturing, and the Journal of Product Innovation Management. His research has won national and international awards from the Marketing Science Institute, the American Marketing Association, and the Richard D. Irwin Foundation.
John is co-author of "Marketing Management: A Strategic Decision Making Approach", 5th edition and "Marketing Strategy: A Decision Focused Approach", 5th edition. His trade book, "The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan" (London: Prentice-Hall/FT 2003), is the definitive work on the assessment and shaping of market opportunities.
John has consulted with and done executive education on three continents for a variety of organisations both large and small, including Roche Diagnostics, Time Warner Communications, the Eastman Kodak Company, Pumpkin Ltd., The Musicland Group, Montgomery Watson, Inc., the International Planned Parenthood Federation, and others.
http://
困ったときには
