パラパラと先の方を見ていたら、Part7 The Person in a World of People という中の Chapter13 Social Perception and Attitudes の中に、何と!!和服姿の小和田雅子さまの写真を発見しました。その節のタイトルは Cross-Cultural Differences in the Balance of Social Identity and Personal Identity というものです。
写真のすぐ下には、次のように書かれています。
Walking a line between two cultures
Masako Owada was born in Japan, attended a public high schoold in Massachusetts, graduated from Harvard in 1985, distinguished herself as a brilliant executive in Japanese foreign trade, and then, in 1993, after much hesitation, accepted the marriage proposal of Japanese Crown Prince Naruhito. Her new role required that she give up much of her Western independence and refrain from expressing her own ideas directly and publicly.
Individualist cultures may foster personal freedom and creativity at a cost of loneliness and insecurity, and collectivist cultures may foster a sense of belonging and security at a cost of reduced individual initiative and freedom.
我々日本人のように collectivist の特徴として、良く言われていて英語をしゃべる際に、つい意識してしまうのが、individualist は個人主義なので、we とか they とか言わないということで、私もなるべくは we とか言わない方がいいのかなぁと思っていました。
この collectivist と individualist を区別して考えているので有名なのは、心理学における異文化(cross-cultural)研究のパイオニアの1人である Harry Triandis ですが、この人の説と同じような事を述べている人がいます。
Consistent with Triandis's view are numerous studies indicating that people in Eastern cultures such as Japan, Korea, Chaina, and India describe themselves differently than do people in Western cultures (Markus & Kitayama, 1991, 1994).
Asked to describe themselves, they are more likely to make such statements as "I am a student at University X" or "I am the eldest daughter in my family" and less likely to make such statement as "I am easygoing" or " I am ambitious."